DIGITAL MARKETING COMMUNICATION TOWARDS 2025 / ONLINE
2 MODULES
Module 1: November 15, 2022; 9:30 a.m. – 12:30 p.m.
Module 2: November 18, 2022; 9:30 a.m. – 12:30 p.m.
Pre-Registration Form
CERTIFICATE
Upon completion of the training program, participants will receive a THAAT'S The Academy certificate. Don’t forget to register—space is limited!
Days
Hours
Minutes
Seconds
Who's here?
DIGITAL MARKETING COMMUNICATION TOWARDS 2025 / ONLINE
In recent years, we have been taking an in-depth look at “digital marketing communication,” which has touched all of our lives in different ways and is rapidly evolving alongside technology.
Our goal in this training program is to equip your brand and company with the necessary tools to navigate the ever-changing world of digital marketing. We invite all marketing and brand communication professionals to join our training program, where we’ll discuss a wide range of important topics—from what lies ahead for marketing through 2025 to how the communication tools we use will evolve and where the money will flow.
Course Details
Instructor: Ahmet Şükrü Altındağ
Digital in 2025
Where will the digital world that shapes our daily lives be in 2025? What is coming, what are we expecting, and what are we expecting without even knowing it yet?
How Is the Budget Allocated in the Market?
How is the budget allocated by media type in the industry? Where and in what way will the investments of both consumers and advertisers shift?
Generations and How Their Roles in Our Lives Are Evolving
What is changing in the roles that generations play in our lives, and how are they different?
Where Are Meta, Alphabet, Amazon, and Alibaba Directing Their Investments?
What are the major internet giants shaping the industry spending their investments and capital on?
Instructors: Ahmet Şükrü Altındağ & Cem Oğuzcan
What Are Consumers Watching? / What Do They Want to Watch? / Where Is the Trend Heading?
Where is the content actively consumed online shifting from and to? Have we realized the importance of vertical integration in the digital realm?
Bonus: “Digital + Mobile”—Shaping the Mainstream
Is the mainstream now all about what’s happening in the digital world? What do young people talk about / what are they interested in? So what’s next?
Best Case: Finish “Water for Tomorrow” Campaign
What was done yesterday, what is being done today, and what is planned for tomorrow as part of the Finish “Water for Tomorrow” campaign? How did the opportunities available in 2018 and the potential opportunities in 2025 reflect in the campaign/communication, and what are the differences?
Through a pleasant and productive conversation, we’ll be discussing various aspects of the campaign.
For more detailed information about the program, please contact Alper Barış.
Use the tabs to communicate >
* Kurumunuzun ihtiyaçları ve beklentileri doğrultusunda pazarlama, marka ve ik/işveren markası ekiplerinize özel olarak tasarlayabileceğimiz ve tercihinize göre, offline ya da online olarak gerçekleştirebileceğimiz “Marketing Academy” projeleri için lütfen iletişime geçiniz.
